Persenal selling and sales promotion - Sales Promotion
6 important questions on Persenal selling and sales promotion - Sales Promotion
What is sales promotion?
Name 3 types that sales promotions are directed to?
2. Wholesalers (trade promotion)
3. Business customers (business promotion)
Explain consumer promotion? And name 6 examples?
1. Refunds
2. Premiums
3. Samples
4. Coupons
5. Point of purchase displays to contests
6. Event sponsorship
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Explain trade promotion? And name 8 examples?
1. Contests
2. Premium
3. Displays
4. Discounts on certain products
5. Allowances for return's agreements
6. Advertising allowances
7. Free goods
8. Specialty advertising items
Explain business promotion? And name 2 examples?
1. Conventions
2. Sales contests
Name 4 aspects/decisions of the sales promotion program?
2. Conditions of participations
3. How to promote and distribute the promotion package
4. Length of the promotion
The question on the page originate from the summary of the following study material:
- A unique study and practice tool
- Never study anything twice again
- Get the grades you hope for
- 100% sure, 100% understanding
