Summary: The Economics Of Innovation An Introduction | 9781781007747 | G M P Swann
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Read the summary and the most important questions on The Economics of Innovation An Introduction | 9781781007747 | G. M. P. Swann
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3 chapter 3: basic concepts
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3.1 main links in the linear model
This is a preview. There are 3 more flashcards available for chapter 3.1
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What is the difference between innovation and invention
Invention is about generation oc new ideas and innovation is the commercial application of invention -
What is the difference between innovation and techonological change
Innovation is wider than only technical -
3.2 different forms of innovation
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Describe pure process innovation
It simply changes the way in which a product is made, without changing the product itself -
Describe a pure product innovation
It creates a new or improved product for sale without any change in the production process -
Describe innovative pricing
It is a new way of charging for a product or service. It is commonly used by mobile Phone operators -
Describe incremental innovation
It describes the steady stream of improvements to a particular product or process which do not change the character of that product in any fundamental way -
Describe architectual innovation
It refers to a fundamental change in the way that certain components are pieced together to make a system while the basic components themselves little changed -
3.3 protetecting invention
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What are two ways to protect your innovation
Patent and keep it secret -
How can you protect intelectual property
Compexity -
3.4 two different theories of creativity
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What are the two theories of creativity
Autonomy: in this state the creative mind neither knows or cares what her critics may say
combinatorial theory: creativity calls for an ability to bring together habitually incompatible ideas and combine them in a way that gives deep new insights
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