Business - Chapter summary

3 important questions on Business - Chapter summary

At which two core business activities did we look?

Advertising and negotiation.

What do Neeley et al. (2012) warn about?

The hidden turmoil of language-related 'inefficiencies' in international business, which largely remain unknown or overlooked as the use of a common language in global collaboration increases.

What are the disadvantages of 'English-only' policies or other similar language mandates?

They hurt and very often result in reduced or loss of information, apprehension, anxiety, disruption of the collaborative process, and productivity loss.

The question on the page originate from the summary of the following study material:

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